Location: Raleigh, NC (Hybrid)
Position: Digital Marketing Manager

SUMMARY:

The position will be responsible for leading the development and implementation of digital marketing strategies for the Economic Development Partnership of North Carolina in support of our mission to attract businesses to North Carolina and provide expansion support for businesses already in the state. This role owns the end-to-end digital ecosystem, including website, CRM, paid and organic channels, and marketing automation, ensuring alignment across all touchpoints to drive measurable business outcomes. The Digital Marketing Manager will translate organizational goals into integrated digital strategies, oversee execution across internal teams and agency partners, and optimize performance. Success will be measured by growth in qualified leads (MQLs and SQLs), engagements, and overall marketing ROI.